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SEO
Search Engine Optimization
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SEO - How to bring visitors to your Website
If you put all that effort into creating your website, you certainly want people to see what is there, don't you?
The major source of Web site visitors is search engines.
Search Engine Optimization for
websites is the art
and science of making your site visible in top listings of Search Engines. That is what drives visitors to your
website. Making your website
visible on search engines depends on:
On Page Optimization -
Keywords and coding and content on a page.
Off Page Optimization - This usually
refers to Links from other Websites.
Website SEO design
- Link structure in your site, Type of software used to create your Web pages,
size of your site... .
Search Engine Optimization involves
some work and B*O*R*I*N*G technical details. Is it worth it? You spent a lot of time making all those Web pages. What's
the point of having them there if nobody sees them? The right decisions
can bring tens of thousands of extra visitors a month to your Web site. If you were advertising, you would be paying
about 10 cents for every visitor.
What do you prefer - 10,000 visitors a week for free or ten thousand visitors for $1000.00, paid week after week??
That is over $ 50,000 a year. Of course SEO is worth the effort.
How much is SEO worth to you?
What else do you need to know about Search Engine Optimization?Some key points: * What not to do for SEO
*
Search Engine Optimization (SEO) Superstitions
The rest of what you need to know is in the online SEO Book and the SEO Glossary
and SEO Articles.
Why is this SEO Web site different from all other SEO Web sites?
I am not selling you anything. I do not build Web sites for a living. You can use the information here to build your
own Web site or to evaluate consultant services. The SEO knowledge I can give you was all learned the hard way - by
building Web sites that compete for popular keywords and getting them to the top 10 listings of Google. These sites get
tens of thousands of visitors every week. Your site can too if you do the right things.
Is SEO a lot of Work?
Building a good Web site is a lot of work. A good Web site should have several thousand Web pages to be competitive
for really popular subjects or products. Creating the content and managing your business or organization is most of the
work. Getting the optimization right is work, but it is mostly a matter of doing the right things from the start - or
a one time conversion.
Does this guy know anything about SEO?
My main and oldest Web site is MidEastWeb: Middle East
http://mideastweb.org. This table shows the
position rank of various pages from that Web site for different keywords. You be the judge:
| Keyword |
Position Rank |
Total # of pages indexed by Google |
| Middle East Maps |
#2 |
22,000,000 |
| Middle East History |
#6 |
133,000,000 |
| Map of Israel |
#5 |
18,500,000 |
| Map of Iraq |
#1 |
11,000,00 |
| Zionism |
#2 |
4,000,000 |
Note: Google position results vary depending on your location and change over time. The number of pages reported as indexed also changes from time to time.
Does SEO Require Professional Design?
Pretty Web sites certainly require professional design. But SEO does not necessarily require professional design.
Wikipedia was built and is maintained by amateurs. MidEastWeb was built by an amateur. Many of those millions of Web
pages and sites that are buried in the listings below MidEastWeb and Wikipedia were built by professionals, but those
professionals didn't know or care about Search Engine Optimization. The Titanic was built by professionals; the Ark was
built by an amateur. Check the Google listings for your site and Web pages for keywords and phrases that are
important to you. If you have a fairly large Website and don't appear among the top ten listings, it's time to talk to
your Webmaster.
Do you need an SEO consultant? Maybe. Maybe not. See
Selecting a Search Engine Optimization Firm
SEO Profits and Prophets
Read the Truth! Does God prophecy the
End
of SEO?. Is
Personalized Search
going to change "everything."? Is it the end of the world and of life as we know
it?
Recent SEO Articles
Weekend and Summer Web traffic depression
The
killer search engine bug
What SEO Am I Selling? I am not selling anything. I am sharing knowledge and information.Ami Isseroff
Notice: Copyright
All materials are copyright 2008 by Ami Isseroff. All rights reserved. These pages may not be reproduced in any
form in electronic or printed media without express written permission from the author.
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